Publishers should add value before raising ebook prices
business, commentary, publishing | (0)
When it comes to ebook pricing, I've changed my position on the matter almost weekly; sometimes I side with publishers, sometimes with retailers, sometimes with consumers. But I think this week I may have finally realized something that forces me into a more permanent point of view on the matter. It's this:
Most publishers want to maintain the traditional business model and slow the growth of the ebook market.
Most publishers, in fact, are trying to intentionally slow the uptake of ebooks by consumers. I think that's what the whole pricing issue is really about--driving away customers as much as possible, ...